Advertising and the mind of the consumer bSutherland, Max and Sylvester, Alice K.;advertising(Jt. author)
by Max Sutherland and Alice K Sylverster.
Material type: BookPublisher: Australia Allen & Unwin 2004Edition: 2nd ed.Description: xv,326p.ISBN: 1 86508 231 7.Subject(s): AdvertisingDDC classification: 659.1Item type | Location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books |
Central Library, RBU.
|
659.1 S966 (Browse shelf) | Available | 80634 |
Browsing Central Library, RBU. Shelves Close shelf browser
No cover image available No cover image available | ||||||||
659.1 O349 Ogilvy on advertising | 659.1 O 58 The One Show : Advertising's Best Print, Radio, TV | 659.1 P 739 The Pocket Glossaries Adevertising Terms | 659.1 S966 Advertising and the mind of the consumer | 659.1 S 564 Advertising | 659.1 W 743 The Fundamentals Of Advertising | 659.101 S213 Advertising theory and practice/ |
What works, what doesn't, and why
There are no comments for this item.