Contemporary advertising Arens, William F
by William F Arens.
Material type:
BookPublisher: New Delhi Tata McGraw-Hill Publishing 2006Edition: 10th edition.Description: 614p.ISBN: 0 07 066766 7.Subject(s): AdvertisingDDC classification: 659.1
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Central Library, RBU.
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659.1 A681 (Browse shelf) | Available | 88182 |
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| 659.1 L479 Principles of advertising : | 659.1 N856 Advertising/ | 659.1 W582 Advertising: | 659.1 A681 Contemporary advertising | 659.1 A 111 Advertising Management | 659.1 A 244 The Advertising Association Hand book | 659.1 A 245 Advertising's Ten Best of the Decade 1980-1990 |
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