000 | 00491nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 150811s9999||||xx |||||||||||||| ||und|| | ||
020 |
_a0 19 516872 0 _cRs.395.00 |
||
040 | _aRBU, Central Library | ||
082 |
_a658.827 _bR625 |
||
100 | _aSteve Rivkin and Fraser Sutherland;Sutherland, Fraser | ||
245 | 4 |
_aThe Making of a name _cRivkin, Steve |
|
260 |
_aNew Delhi _bOxford University Press _c2004 |
||
300 | _a275p. | ||
500 | _athe inside story of the brands we buy | ||
942 | _cBK | ||
999 |
_c38005 _d38005 |