Rabindra Bharati University
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Virtual social identity and consumer behavior/ edited Natalie T Wood and Michael R Solomon

by Wood,Natalie T [ed.].
Material type: materialTypeLabelBookPublisher: New Delhi: Reference Press, 2011Description: 230p.ISBN: 978 81 8405 069 1.Subject(s): Consumar behavior | Group identity | Virtual realityDDC classification: 306.3
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