| 000 -LEADER |
|---|
| fixed length control field |
00456nam a22001697a 4500 |
| 005 - DATE & TIME |
|---|
| control field |
20151216110141.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
151216b xxu||||| |||| 00| 0 eng d |
| 020 ## - ISBN |
|---|
| International Standard Book Number |
978-81-7708-215-9 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
RBU-Library |
| 041 ## - Language |
|---|
| Language |
English |
| 082 ## - DDC NUMBER |
|---|
| Classification number |
658.8342 |
| Book Number |
A277 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Agrawal, Meenu |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Consumer behaviour and rural marketing in India |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New Delhi : |
| Name of publisher, distributor, etc |
New Century Publications, |
| Date of publication, distribution, etc |
2009 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Pages |
xvi, 200p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |